[PW] Quote: First they ignore you; then . . . and then you win

ADSGarson O'Toole adsgarsonotoole at gmail.com
Mon Aug 14 06:41:44 PDT 2017

This is a follow-up to a request I made in June 2017 about access to
an issue of WIN Magazine.

Based on Donna Halper's suggestion I contacted War Resisters League in
New York (the successor organization to the group that published WIN
Magazine). They were unable to verify the citation, but they helpfully
suggested that I contact the Swarthmore College Peace Collection in
Swarthmore, Pennsylvania, and they were able to help.

Here is a link to the new Quote Investigator entry on the famous
saying attributed to Gandhi:

First They Ignore You, Then They Laugh at You, Then They Attack You,
Then You Win

Here are the details for the WIN Magazine citation:

Date: January 1, 1982
Periodical: WIN: Peace and Freedom Through Nonviolent Action,
Volume 18, Number 1,
Article: A Complete Guide to European Disarmament
Article Author:  Peter D. Jones,
Start Page 4, Quote Page 9,
Publisher: Workshop in Nonviolence Institute, Brooklyn, New York.

[Begin excerpt]
END activists met once in November, and again in Brussels last
December to improve overall European coordination of actions over the
coming year. Gandhi once observed that every movement goes through
four stages: First they ignore you; then they abuse you; then they
crack down on you and then you win. The European peace movement has
moved through the first stage and into the second.
[End excerpt]

Here is the current acknowledgement. If you helped and you wish to be
listed please let me know.

[Begin acknowledgement]
Great thanks to Jason Zweig, Adam H. Johnson, Carl V. Phillips, Rich
Greenhill, Paul Rauber, Chris Oestereich, Mike Elias, Marcas Ó Duinn,
Mise Áine whose remarks and inquiries led QI to formulate this
question and perform this exploration. Also thanks to the pioneering
research of Barry Popik and the volunteer Wikiquote editors. In
addition, thanks to the librarian at the Swarthmore College Peace
Collection in Swarthmore, Pennsylvania who helped verify the 1982
citation. Further, thanks to the members of the Wombat community who
helped verify the 1968 citation. Also, thanks to Dan Bye for research
on the Tony Benn quotation. Thanks to Donna Halper for a suggestion
about verifying the 1982 citation.
[End acknowledgement]

Feedback welcome

On Sat, Jun 17, 2017 at 12:20 PM, ADSGarson O'Toole
<adsgarsonotoole at gmail.com> wrote:
> Over the years I have been sent many requests to investigate a
> quotation attributed to Gandhi. The statement: "First they ignore you,
> then they laugh at you, then they fight you, then you win" is already
> listed in the Misattributed section of the Wikiquote entry for Gandhi
> with a pertinent 1918 citation. Hence, I lowered the priority of the
> investigation, but it is still an interesting topic.
> The recent messages from Dennis Lien reminded me of an unverified
> Google Books Snippet match in 1982. The match is interesting because
> it is the first known ascription to Gandhi of a similar saying. The
> periodical containing the citation is held by the University of
> Minnesota library (and a few other libraries such as the George Mason
> University library (located off-site at WRLC Center)). Perhaps Dennis
> (who I realize is retired from Univ. of Minn.) or some other Wombat
> can help me to verify this citation and create a complete and accurate
> citation.
> Year: 1982 (Maybe Jan. 1, 1982)
> Periodical: WIN Magazine, Win Peace and Freedom Thru Nonviolent Action
> Volume 18, Number 1
> Publisher: Workshop in Nonviolence Institute, Committee for Nonviolent
> Action, W.I.N. Magazine Inc., New York
> Quote Page 9
> Database: Google Books Snippet; data may be inaccurate and must be
> verified with hardcopy
> [Begin excerpt]
> Gandhi once observed that every movement goes through four stages:
> First they ignore you; then they abuse you; then they crack down on
> you and then you win. The European peace movement has moved through
> the first stage and into the ...
> [End excerpt]
> Based on snippets, the article containing the quotation is found on
> pages 8 and 9. The date at the bottom of page 9 seems to be January 1,
> 1982. I would love to have a few scans showing the quotation and the
> metadata, e.g., periodical title, periodical publisher, date, volume
> number, issue number, article title, page numbers.
> The statement attributed to Gandhi fits into a larger collection of
> sayings that describe a sequence of stages which new facts and
> theories must pass through. The Quote Investigator website has a few
> germane entries:
> Three Stages of Acceptance: (1) It Is Not True. (2) It Is Contrary To
> Religion. (3) Everyone Knew It Before
> http://quoteinvestigator.com/2016/10/03/knew-it/
> It Is the Customary Fate of New Truths to Begin as Heresies and to End
> as Superstitions
> http://quoteinvestigator.com/2017/06/15/heresy/
> I Suppose the Process of Acceptance Will Pass through the Usual Four Stages
> http://quoteinvestigator.com/2017/06/13/acceptance/
> Garson O'Toole
> QuoteInvestigator.com

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